There’s something magnetic about Desiigner. His aura sucks you in and you can’t help but smile watching someone so sanguine and full of energy. Today he sits back beaming with positivity bearing a small pineapple logo on his t-shirt.
“Happiness for me is everything,” he begins. “Being able to learn from mistakes… Just being able to know I’m happy, and am able to live. It’s all about the smile, just keeping it positive.” It’s a simple message that is best characterized by the way Desiigner carries himself. He enters a room and it immediately begins to levitate. He takes everyones energy to a higher level.
“You need other people around to guide you. Don’t wish for people not to be around to guide you. Everybody needs guidance to help get to the top.” The young artist has created a tidalwave across the industry since breaking out last year and he continues to do so. All the while making sure he keeps his “OGs” by his side. He cherishes the importance of keeping to his roots just as much as he cherishes his own growth and innovation. That’s what makes him such a versatile artist constantly on the verge of taking the craft to a new level.
“Everything elevates, it’s time to get better, it’s time for [hip hop] to improve. It’s elevation in music, that’s how music is growing. It’s going to keep evolving. [We put] the old funk, and the new funk together and make it crazy.”
It’s this precise attitude that allows Desiigner to do what he does best, which is being himself. He answers to no one but those he loves and keeps his sights focused on what’s important, the craft and more so, a positive, healthy life. “Everybody’s a superstar. I’m here and I’m smilin'. Everybody could be here… don’t let nobody ever knock you out of your positive realm cause negativity floats around everywhere.”