A black bandana with eyes that follow you wherever you go in the room is wrapped around his head like a turban. French Montana is kicking back casually on the couch in a room at the University of Ottawa, an old chalkboard and a picture of London’s notorious ‘Underground’ symbol are perched behind him.
What does a man at this stage in his career think about? French has been on the top for a long time now, innovating and breaking charts and even more, breaking new artists and helping them build solidified careers and understand the industry.
“I think Cole’s one of the dopest artists that came out,” he says, recounting the time he first started getting an understanding of one of hip-hop’s most elusive gems. “I was playing him my album and he called me [later] one day and he said ‘I would love to help with the album as an executive producer.’ He’s one of the best of our generation but the timing wasn't right for both of us so it just didn't work out.”
Today he’s still making marks across the industry with chart-topping hits alongside the industry’s best. But that’s not the only thing on his mind. Since day one French has been a huge help to those around him, and if the helpless aren’t around him he goes out to find them to see what he can do. With the state of the world around us right now, it’s still a huge focus.
“I feel like a King or President should leave love,” he says, pondering the state of the world around him. “I think love is the answer to everything. Help the people that can’t help themselves. Whatever energy you put out there that energy gonna come back to you.”